Packaging Innovation

Packaging - Often associated with consumers’ first moment of truth on the shop shelf. Nowadays, packaging is considered to be almost better positioned than the actual product ingredients itself, synonymous in symbolising product quality and identity, pitched with the right marketing. Hence, good packaging remains fundamental in productising your ideas and communicating them to consumers.

With hundreds of thousands of products for consumers to choose from, how does your product stand out? Would your product spell out the same as another product on the shelf? These are just the visual impressions, but would you require enhanced barrier properties, heating requirements, or innovation in mixing or transference with malleable properties? They say, “you cannot fix all problems if you only have a screwdriver in your tool box”. Speak to us about new tools, tech, and innovation methodologies to be resourceful in packaging solutions for your products.

We are diverse in packaging product solutions. Check our primary packaging portfolio to explore your standard options. We are also innovating retort ready meal packaging to airline standards in a joint venture programme, under our continuing efforts in innovating new green packaging technologies.